Days Out: LEGOLAND Discovery Centre Birmingham.

Last week I launched the new Days Out section where I’ll be sharing some of our favourite places to visit. We’re always looking for new places to visit so I thought it’d be helpful to share some of the places we’ve loved for a bit of inspiration. This week is all about the new LEGOLAND Discovery Centre in Birmingham.

What is it?

Basically any young LEGO lover’s dream. The indoor centre has two rides – Kingdom Quest and Merlin’s Apprentice Ride, a 4D cinema, soft play, MINILAND and a huge open area where kids (and adults) can build all sorts of creations out of LEGO.

We loved the Kingdom Quest ride, which all four of us went on – Ada loved the lights and giggled the whole way through. Harley was a bit nervous to begin with but came off the ride telling everybody how much fun it was. Success! We weren’t able to convince him to go on the Merlin’s Apprentice Ride and Ada was too small so wasn’t able to go on that one – it looked fun though.

LEGOLAND Discovery Centre Birmingham
Harley loving life at LEGOLAND Discovery Centre.

MINILAND is great, it’s obviously on a smaller scale to the exhibiton at LEGOLAND Windsor but has lots of local landmarks to Birmingham and the West Midlands. Turns out there’s over 1.5 million bricks in there, which is super impressive, and there’s also a couple of little tunnels built into the displays so the kids can crawl through and have pictures taken in the middle – this kept Harley and Ada entertained for ages!

The main section of the Discovery Centre houses the 4D cinema (which shows a selection of short films including LEGO Ninjago and The LEGO Movie 2 themed shorts), a huge soft play, the Merlin’s Apprentice Ride, coffee shop and massive building area.

There are tables with lots of different building blocks all over with themed areas such as LEGO City Builder and LEGO Racers: Build and Test complete with ramps and timers to test out the LEGO cars you build.

Throughout the day there are various character appearances (it was Emmet and Wildstyle from The LEGO Movie 2 when we were there) and regular building classes in the Creative Workshop room. Basically there’s a lot going on. 

For the younger ones there’s also DUPLO Farm, which is a little area with big, soft building bricks and a small slide and soft play area. Ada loved it here.

LEGOLAND Discovery Centre
Ada loved playing with the Duplo bricks.

I’d recommend putting aside a couple of hours for a visit and be prepared for the gift shop – you have to walk through it to leave!

Where is it?

Birmingham city centre in Birmingham Arena (the old NIA), right opposite the Sealife Centre. You can find directions here.


There are so many different deals they offer but standard walk-up fee is £20 per person (£15 if booked online). You can also get a combo ticket that allows you to visit Sealife Centre from £25 online, which is amazing value. And if you’re visiting with a little one under five during school term time you can get their Adult & Toddler ticket for £14. Children under three are free. All the details are here.

Top Tip.

Get there early. We went on a Sunday morning at 10am so it was relatively quiet when we got there but after about an hour it started to really fill up. There’s nothing wrong with that and they limit numbers but as Ada is fearless and wants to get involved in everything it gets harder when it’s busy.

All the deets.

Take a look at their website here.

Harley is obsessed with all things LEGO so was always going to enjoy it and he really did. To manage expectations, LEGOLAND Discovery Centre isn’t LEGOLAND Windsor, it’s more of a hands-on experience with lots for the kids to explore and build.

The Aspiring Yummy Mummy. x

Disclaimer: We were gifted annual passes to LEGOLAND Discovery Centre and asked to share our day out on social media. This feature is not paid for and is entirely based on our fun experience.



  1. Danielle Dixon
    April 16, 2019 / 6:26 am

    I’d add to this to make sure you buy tickets in advance and book. We went last Friday morning to find first time we could get in was 1.45.

    • aspiringyummymummy
      April 17, 2019 / 7:50 pm

      Ahh good point, thanks for sharing! x

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